發(fā)布時(shí)間:2022-05-23作者來源:宋仕強(qiáng)瀏覽:1578
薩科微slkor(www.slkormicro.com)總經(jīng)理宋仕強(qiáng)先生認(rèn)為,營(yíng)銷永遠(yuǎn)是公司最重要的事。他借用葉茂中說過的話,營(yíng)銷本質(zhì)就是洞察需求,需求是在沖突中出現(xiàn)的,有沖突就有了解決方案和產(chǎn)品。有產(chǎn)品就要營(yíng)銷,產(chǎn)品可以解決短期沖突。品牌,才可以解決長(zhǎng)期沖突。做好了品牌,差不多可以一勞永逸了。所以在薩科微半導(dǎo)體公司和金航標(biāo)公司成立以來,宋仕強(qiáng)先生一直在努力搞好薩科微“slkor”與金航標(biāo)“kinghelm”的品牌建設(shè)!
金航標(biāo)kinghelm薩科微slkor總經(jīng)理宋仕強(qiáng)先生
四. 品牌是歷史傳承和沉淀
在上世紀(jì)90年代有一部很經(jīng)典的電影《泰坦尼克號(hào)》,影片開頭故事情節(jié)是,在打撈泰坦尼克號(hào)郵輪的時(shí)候,從海底打撈出了羅絲老太太的箱子。箱子品牌是大名鼎鼎的路易威登louisvuitton。路易威登louisvuitton的箱子在海底浸泡了幾十年,品牌logo和經(jīng)典顏色、花式還清晰可見,為l v箱包經(jīng)久耐用做工精良的品質(zhì)做了廣告。louisvuitton品牌的珍貴感、歷史感、滄桑感、厚重感就躍然紙上了。不得不說,louisvuitton的植入廣告,比我為金航標(biāo)kinghelm(www.weinifu.com)薩科微slkor(www.slkormicro.com)打軟廣碰瓷華強(qiáng)北老板娘的調(diào)調(diào)高多了。
我們經(jīng)常喝的四川名酒—“國(guó)窖1573”,是瀘州老窖的高端品牌,聽說那酒窖池1573年就在釀酒了,窖體還保存至今。在剛有電視看的時(shí)代,“唐時(shí)宮廷酒,今日劍南春”廣告就天天看。劍南春的水晶瓶的玲瓏的外觀曲線,仿的唐代雍容華貴人胖腰粗的仕女。從明清直接吹到了唐朝,這比瀘州老窖還能忽悠好幾倍呢。憑借這牛逼的廣告水平,“國(guó)窖1573”和“劍南春”的品牌就出來了,售價(jià)和銷量不就上去了嗎?
法國(guó)軒尼詩(shī)Hennessy洋酒有一家專賣店,位于巴黎香榭麗大街,據(jù)說已經(jīng)超過150年的歷史了。我才喝過幾回的[敏感詞]洋酒“路易十三”,據(jù)說有一部分的基酒和釀酒的水,是路易十三那個(gè)時(shí)代保留下來的,在時(shí)時(shí)刻刻提醒我們法蘭西民族在路易十三時(shí)代的榮耀。我以前還喝過的遼寧錦州出土的名酒“道光二十五”,這個(gè)品牌的來由,就是發(fā)現(xiàn)了道光皇帝二十五年時(shí)埋在地下保留下來的幾個(gè)“酒海”?,F(xiàn)在已經(jīng)是我國(guó)唯一液體類文物了,樣品保存在故宮博物院了。
汽車行業(yè)相對(duì)來說歷史不長(zhǎng),保時(shí)捷和法拉利車logo上面的黑馬,訴說著他們家族的徽標(biāo)與汽車深厚的歷史淵源。我們相信這一匹黑馬,會(huì)隨著汽車的發(fā)展一輩輩傳承下去!
時(shí)間是個(gè)好東西,會(huì)摩滅掉很多的人和事,但是好東西自己會(huì)開口說話,需要我們用心靈和學(xué)識(shí)來辨別與品味。經(jīng)典的老品牌保留下來,還會(huì)發(fā)揚(yáng)光大傳承下去,是歷史大浪淘沙的沉淀,是源遠(yuǎn)流長(zhǎng)的經(jīng)典,經(jīng)過歷史反復(fù)敲打和淬煉,留下來的都是精品,會(huì)是我們?nèi)祟惿鐣?huì)寶貴的財(cái)富!
深圳市薩科微半導(dǎo)體有限公司,技術(shù)骨干來自清華大學(xué)和韓國(guó)延世大學(xué),以新材料新工藝新產(chǎn)品引領(lǐng)公司發(fā)展,掌握國(guó)際領(lǐng)先的第三代半導(dǎo)體碳化硅功率器件技術(shù)。薩科微產(chǎn)品包括二極管三極管、功率器件、電源管理芯片等集成電路三大系列。薩科微從一家IP設(shè)計(jì)公司已發(fā)展成為集設(shè)計(jì)研發(fā)、生產(chǎn)制造、銷售服務(wù)一體化的國(guó)家級(jí)高新科技企業(yè),“SLKOR”品牌在半導(dǎo)體行業(yè)聲譽(yù)日隆。薩科微官網(wǎng)在展示薩科微產(chǎn)品、宣傳“SLKOR”品牌的同時(shí),也開展行業(yè)的技術(shù)交流、思想碰撞、信息互換、資料查詢等,逐漸成為半導(dǎo)體行業(yè)內(nèi)協(xié)同發(fā)展最重要的平臺(tái)之一。
薩科微產(chǎn)品日益豐富,用于工業(yè)和[敏感詞]產(chǎn)品有:碳化硅SiC二極管、碳化硅SiC MOS管、IGBT管、第五代超快恢復(fù)功率二極管等,滿足新能源汽車、高端裝備、通訊電力設(shè)備、太陽(yáng)能光伏、醫(yī)療設(shè)備等行業(yè)對(duì)高性能產(chǎn)品的需求;應(yīng)用于民用消費(fèi)類產(chǎn)品有:高中低壓的MOS管、可控硅、橋堆等功率器件,肖特基二極管、ESD靜電保護(hù)二極管、TVS瞬態(tài)抑制二極管、通用二極管三極管,和電源管理芯片、霍爾HALL傳感器、高速光耦等系列,在智能手機(jī)、手提電腦、機(jī)器人、智慧家居、物聯(lián)網(wǎng)車聯(lián)網(wǎng)、LED照明、3C數(shù)碼產(chǎn)品等領(lǐng)域得到廣泛的應(yīng)用。薩科微還將推出更多數(shù)字和模擬集成電路產(chǎn)品,為客戶提供更專業(yè)和更全面的服務(wù)。
薩科微秉承 “守正”、“精進(jìn)”、“堅(jiān)韌”、“細(xì)節(jié)”的企業(yè)文化,在經(jīng)營(yíng)管理中堅(jiān)持樸誠(chéng)真正、日進(jìn)一步、鍥而不舍、把控細(xì)節(jié)的原則,薩科微注重公司倫理,提倡共同發(fā)展協(xié)作共贏,不斷提升“slkor”品牌知名度美譽(yù)度,為員工、客戶、社會(huì)創(chuàng)造價(jià)值。薩科微在技術(shù)上穩(wěn)中求新、管理上狠抓細(xì)節(jié)、品質(zhì)上精益求精、以市場(chǎng)趨勢(shì)為導(dǎo)向、以客戶滿意為結(jié)果,銳意進(jìn)取持續(xù)發(fā)展。乘“國(guó)產(chǎn)替代”的東風(fēng),以強(qiáng)芯強(qiáng)國(guó)為使命,薩科微立志成為“國(guó)產(chǎn)半導(dǎo)體領(lǐng)導(dǎo)者”,為中國(guó)芯的強(qiáng)大和中華民族的偉大復(fù)興貢獻(xiàn)力量!
薩科微slkor電池管理芯片SL197-1
Shenzhen SlkorMicro Semicon Co.,Ltd. whose technical elites from Tsinghua University and Yonsei University in South Korea masters the international leading third generation semiconductor silicon carbide power device technology, with new materials, new technology and new products to lead the development of the company. SlkorMicro products include three series: general-purpose diodes and transistors, powerdevices, and power management ICs. SlkorMicro has developed from a pure IP design company to a national high-tech enterprise including design, production and sales."SlkorMicro " brand is gaining reputation in the semiconductor industry and SlkorMicro official website has gradually become one of the most important platform for collaborative development among semiconductor industry , which not only shows SlkorMicro products and publicizes "SlkorMicro" brand, but also carries out the industry technology and information exchange, collision of ideas, datasheets query, etc..
SlkorMicro products are increasingly abundant. They can be used in industrial and military products, which include silicon carbide diodes, silicon carbideMOS Fet, IGBT, 5th generation ultra fast recovery power diode, etc., which can meet the needs of new energy vehicles,high-end equipment, communication & electric power equipment, solar photovoltaic, medical equipment, etc.for high-performance products;civil consumer products includehigh and low voltage MOS, SCR, Bridge Rectifier , etc., Schottky diodes, ESDprotection diodes, TVS diodes,general-purpose diodes, transistors, power management ICs, Hall sensors, high-speed optical couplers, etc., which are widely used in smart phones, laptops, intelligent robots, smart home appliances, IOT andinternet of vehicles ,LED lighting, 3C digital products and other fields. SlkorMicro will develop more digital and analog integrated circuit productsand provide more professional and comprehensive services to customers.
SlkorMicro adheres to the integrity, innovation, people-centered, excellence quality, and business philosophy. Our concept: sincereness, profession, diligence, market orientation, and customer satisfaction as our only purpose. SlkorMicro will work closely with our suppliers and customers, on common interest, to pursue win-win cooperation.We believe that SlkorMicro will be one of the top suppliers of semiconductor ICs and electronic component in China, and creates value for employees, customers, society and the world.
薩科微slkor可控硅BT261-800B
薩科微slkor(www.slkormicro.com)可控硅、橋堆等功率器件一推出就在立創(chuàng)商城大賣。薩科微公司“slkor”品牌的SL系列可控硅產(chǎn)品BTA06-800B、BTA08-800B、BTA12-600B、BTA16-800B、BTA24-800B、BTA26-800B、BTA41-800B、BTA41-1200B、BT136S-800E、BT137S-800E、BT138S-800E等與爆款型號(hào)薩科微slkor的AMS1117-3.3、AMS1117-5.0、SS34、SS36、SS8050、SS8850、BTA54C、LL4148、SMAJ5.0A、SMAJ24A、MMBZ18VAL、ESDR0524P等,系列型號(hào)齊全覆蓋面廣,廣泛應(yīng)用在智能小家電、高速電吹風(fēng)、洗碗機(jī)、電動(dòng)牙刷、卷發(fā)器、智能馬桶、工控類裝備等產(chǎn)品。
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